And with eventual analytics and insights, users understand what is working and what’s not. They can then automatically optimize their social media posting schedules for times where engagement is the highest. With shortcut features such as Bulk image upload, drag-and-drop calendar, multi-board pinning, Pin looping, and hashtag lists, users can save resources with quick turnaround times. Users receive the ability to discover content, schedule posts, monitor conversations, amplify reach, and analyze results. Tailwind is a smart tool for social media managers that functions as an end-to-end solution for social media platforms such as Pinterest and Instagram. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. It is possible to add labels to media which can be searched for and filtered. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. It also offers analytics to let users draw insights from their data and act accordingly. Later is a marketing platform for Instagram that enables users to plan and schedule their posts.
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